Can Make write into Business Studio?

Yes, through the org-scoped API keys and the typed SDK; outbound webhooks cover the other direction.

Can I build my own automation from scratch?

Not visually. Ten presets ship, configured rather than composed. If you need a canvas, Make is the better tool.

Is there a free plan?

Yes, permanently, for one user. The pricing page has the current figures.

Comparison

Business Studio vs Make

A visual automation canvas, versus a board that keeps the result.

Make gives you a canvas: modules, routers, iterators and fine control over every branch. Business Studio is not an automation canvas — it is the workspace the automation is for, with the business objects already in it and Claude able to operate them.

Create your workspace See pricing

Side by side

	Make	Business Studio
What it is	A visual scenario builder with granular control over every step.	A workspace with scheduled automations built in — ten presets today, not a canvas.
Control versus defaults	Almost anything is possible; you assemble it module by module.	Presets you switch on. Much less is possible, and much less to assemble.
What survives the run	The scenario has no memory of its own; results land in whatever apps you wired up.	Cards on a board you can read, edit and search afterwards.
Business back-office	Not its job.	Deals, customers and invoices, with invoices paid into your own Stripe account.
Pricing shape	Priced by operations consumed.	Free for one user; Pro is a flat monthly price with credits per seat.

Where Make is stronger

Expressive power, and price at volume. Complex branching, error handlers, iterators over large payloads, and far more connectors than we have. If your workflow is genuinely intricate, Make will express it and our presets will not.

Which one fits

Choose Make if

your workflow is intricate and you want to see and control every branch.

Choose Business Studio if

you do not want to build a workflow at all — you want the board, the invoices and the posts to exist.

Before you sign up

What we don't do yet

You can't connect your own X, LinkedIn or Facebook accounts yet

Publishing to X, LinkedIn and Facebook Pages currently goes through Viite's shared accounts, not accounts you connect yourself. Self-serve connections today: YouTube, Gmail, Notion and Stripe.

Claude is not autonomous here

It does what the six tools do — create, read, update, draft, attach, list. It does not run your business by itself, and publishing always waits for an explicit approval.

We are small

A younger product with fewer integrations than Notion or Zapier. The trade is a back-office Claude can actually operate.

Questions

Can Make write into Business Studio?: Yes, through the org-scoped API keys and the typed SDK; outbound webhooks cover the other direction.
Can I build my own automation from scratch?: Not visually. Ten presets ship, configured rather than composed. If you need a canvas, Make is the better tool.
Is there a free plan?: Yes, permanently, for one user. The pricing page has the current figures.

Give Claude somewhere to put things

Create your workspace, add the connector in Claude.ai, and the next thing Claude drafts will still be there tomorrow.

Create your workspace

Business Studio, compared

Compared against publicly available information in August 2026, and written to describe the other product fairly. If something here is out of date, tell us and we will correct it.